This was a memorable spot for the Will Rogers Institute—one of those rare PSAs that managed to strike a chord and ended up airing in theaters across the country. It went on to become one of their most well-received spots, which is always gratifying, but more than that, it was simply a rewarding piece to be a part of.

I served as Creative Director and handled the finishing, but what made this one special was the transition sequence—from animation to live action—as the baby moves from an illustrated world into our own. I even dusted off my art skills for that part. It’s not every day you get to draw your way into the final cut.