This project was something of a continuation—building off an earlier collaboration with JWT and Smirnoff. The ask this time around was to create a piece that captured the spirit of summer, centered on their Tuscan Lemonade.
Working as both motion designer and editor, I pulled from a mix of existing assets and a fresh live-action shoot—lemons, glasses, little droplets of sunshine. The final piece is a kind of kaleidoscope of ingredients, spinning together into something that feels playful, refreshing, and just a little hypnotic. A simple joy to make.